Reaching First-Time Homebuyers

Reach First-Time Homebuyers – Freddie Mac

Help first-time homebuyers navigate the complex home-buying process. Use these valuable resources to:

  • Learn more about our mortgage products and training opportunities
  • Help first-time homebuyers get started
  • Assist business sources in preparing mortgage-ready homebuyers

Product Information and Training

Grow your business by offering first-time homebuyers mortgage options that meet their needs. We have competitive and responsible mortgage solutions for mortgage-ready borrowers, even those with limited funds for down payment.


  • Home Possible® mortgages. Leverage the power of our low down payment mortgage program to serve low- to moderate-income borrowers, millennials and underserved communities.

  • HFA Advantage® Program. Refer borrowers who need down payment assistance to their nearest housing finance agency (HFA), where they can qualify for a grant and take advantage of our special mortgage offering just for HFAs.

  • Fixed-rate mortgages. Leverage the power of a fixed interest rate for the life of the loan with a traditional 15-, 20-, or 30- year fixed-rate mortgage. These products offer payment stability and are an excellent option for first-time homebuyers. 

  • Super conforming mortgages. Increase your market penetration with affordable financing options for homebuyers who are looking to buy their first homes in high-cost areas.


Grow Your Business Sources

Strengthen your relationships with real estate professionals, brokers, correspondents,and housing counselors by offering borrower outreach materials that help these business sources better prepare borrowers for homeownership.

  • Your Step-by-Step Mortgage Guide. Share this publication with your business sources so they can help potential homebuyers navigate the mortgage process and take the right steps to purchase their home. Contact information and logo can be added to the front and back covers. Available in English and Spanish.

  • Homeownership Education Series. These ready-to-use educational materials can be used to guide consumers through the various stages of the homebuying process . Available in English and Spanish.

  • Freddie Mac Real Estate Professionals Resource Center – Send real estate professionals to this comprehensive resource website.

  • Freddie Mac Housing Counselors Resource Center – Direct the housing counselors in your network to Freddie Mac’s website dedicated to serving their needs.

  • Blog Posts. Share the link to our free Blog posts with your network. Topics include posts on owning or renting a home, the housing market, and housing finance – plus how they impact the broader economy. They can also share tips on buying a home and avoiding scams. Find out where their housing market – and the next generation of homebuyers – are headed. They can even view the latest research and analysis on key housing topics from housing affordability to current market trends.

  • My Home by Freddie Mac® consumer website. Share with your business sources the link to this interactive website for consumers that helps them become smart homebuyers, homeowners, and renters.

  • Customizable Postcard. Download this artwork, customize with your logo and contact information, print, and distribute to your business sources.

Additional Resources

Learn more about available programs that can help qualified homebuyers – including first-time homebuyers – bridge down payment and closing cost gaps in the Explore Down Payment Assistance Options section.

Read about:   Wells Fargo wrongly hit homebuyers with fees to lock in mortgage rates


Reach Borrowers

Take advantage of these resources to expand your reach and assist first-time homebuyers with the homebuying process.


Visit our Affordable Lending web page.

2 thoughts on “Reach First-Time Homebuyers – Freddie Mac

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  2. says:

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